Wednesday, November 13, 2013

Holiday 13 at Anthropologie, and past innovation at Urban Outfitter's Holiday 2010.

We delight in dressing our store windows each and every season, but there’s something about our holiday window displays that gives us an extra-special thrill. This year’s windows are some of our most festive yet: corrugated cardboard takes the shape of jaw-droppingly oversized poinsettia petals and larger-than-life stained glass panes. While the inspiration is heartwarmingly traditional, the execution is out-of-this-world ingenious. All images and text from Anthroplogie's blog.



While Urban Outfitters calls their "O Christmas Tree" lookbook a preview for Holiday 2010, we expected a catalog filled with glossy pictures of knick-knacks and sweaters, and instead were surprised by the apparent absence of product-filled pages. Photographed in Minnesota by photographer Alec Soth, the book highlights 20 photographs of 'Christmas' trees in places like church parking lots, funeral homes, and lakes—gently styled with accessories from Urban Outfitter's apartment goods. We don't know about you, but this compilation is more tabletop coffee book than throw-away catalog. Love!- Images and text from Refinery29.



Wednesday, September 18, 2013

display challenge, types and effective methods

You have 3-8 seconds to capture the interest of a consumer.

 Some tips for effective windows-

Tell a story.
Think in visual planes.
Surprise your customer.
Use bold shapes and colors.
Know your merchandise and your retailer.
Send a clear message.
Play with scale.
This Louis Vuitton  widow has a lot going for it, humor, color,  repetition. the security cameras trained on the merchandise also add prestige to the product.

Wednesday, May 15, 2013

Practicum second week, installations for Vince and Aqua

Bonnie and Emily measured and installed silver tape in the Aqua area, afterwards, they merchandised the area when they had to re-install the collection.


Michaela and Bridget managed to install a very expensive cork wall for Vince- a lot of pressure on the second week of class, but they prevailed.

Practicum- production, painted dowel rod display, Spring 2013







Bloomingdale's home Spring windows, collaboration with Farrow and Ball


The beautiful historic Medinah Bloomingdale's Home store, we had the opportunity to do the windows for new spring merchandise, in collaboration with Farrow and Ball paints, the windows were up during the International Housewares show where an additional few thousand design professionals and leaders were in town to view our work.








We had signage on the windows to let everyone know about our efforts.

Thanks Bloomingdale's Home, and Phil Wells for a great experience.

Bloomingdale's swimshop redo with the practicum

Inspiration for signage came from a Diane Von Furstenberg swimsuit print.

Jocelyn and Marissa changing a mannequin, Bridget painted the yellow stripe.


Mannequins, in process of being dressed.

Bonnie and Sandra changing the mannequins.

choosing accessories, and suits for the mannequins